The label journal - header

Chic Slopes: First class Ski Destinations and Exclusive Hotels Chosen By Celebrities

first class ski hotels destinations

Embarking on a journey through the world’s most illustrious ski destinations is to traverse the realms of glamour, luxury, and alpine enchantment.

From Zermatt’s iconic slopes under the Matterhorn’s shadow to Verbier’s star-studded haven, and Aspen’s legendary elegance, join us on a tour of exclusive ski resorts where pristine slopes meet celebrity allure!

1. Zermatt, Switzerland

- Mont Cervin Palace, The Omnia, Hotel Bellerive

Nestled against the breathtaking backdrop of the Matterhorn, Zermatt stands as a beacon of alpine luxury and is renowned as one of the premier ski resorts globally. Celebrities are irresistibly drawn to the charm of this traffic-free town, making it a perennial favourite among the glitterati.


Zermatt offers an unparalleled skiing experience, boasting a diverse range of pristine slopes that cater to both beginners and seasoned enthusiasts. What sets Zermatt apart is not only its stunning landscapes and premier amenities but also its reputation for discretion.


The town is known for its commitment to ‘tourism secrecy,’ ensuring a haven of privacy for its high-profile visitors. Among the celebrities who have been captivated by Zermatt’s allure are the iconic ‘Brangelina’ duo, Nicole Kidman, Thierry Henry, David Bowie, Phil Collins, and Robbie Williams, all of whom have graced the slopes and experienced the exclusive charm that this alpine paradise has to offer.


Beyond the thrill of the slopes, the town is adorned with a collection of the most sought-after luxury hotels, adding an extra layer of opulence to the experience. If you are looking for the perfect blend of comfort and sophistication, we highly recommend staying at Mont Cervin Palace, The Omnia, and Hotel Bellerive as Zermatt’s top-tier accommodations.

2. Verbier, Switzerland

- Richard Brandson The lodge, Nº 14 Chalet-Hotel Verbier

In the heart of the Alps lies Verbier, a magnet for the stars. Frequented by the likes of Nick Jonas, Priyanka Chopra, James Blunt, the Beckhams, Leonardo DiCaprio, and even the presence of Barack Obama, this iconic ski haven transcends the realm of ordinary alpine retreats.


With an intricate network of over 80 lifts, offering access to a vast expanse of 400 km of slopes ascending to heights of 3,330 meters, Verbier unfolds as an expansive playground catering to skiers of all skill levels.


Yet, Verbier is more than a mere winter wonderland. As the sun gracefully dips beneath the peaks, Verbier awakens with a nightlife that competes with the finest in the Swiss Alps. Stylish bars, enticing restaurants, and vibrant nightclubs collectively craft an atmosphere that is distinctly Verbier, etching an unforgettable impression on the hearts of those privileged enough to immerse themselves in its charm.


Highlighted among our recommended luxury accommodations are the exclusive Richard Branson’s The Lodge and the sophisticated Nº 14 Chalet-Hotel Verbier.

Picture Credits to: Business Insider

3. Aspen, Colorado

- The little Nell Hotel

In Aspen, where the allure of superb skiing conditions, luxurious accommodations, and stunning scenery converges, a roster of A-list celebrities has chosen to make their winter escape.


Nestled in the embrace of the Rocky Mountains, Aspen, Colorado, beckons the likes of Kevin Hart, the Kardashians, Britney Spears, Beyoncé & Jay-Z, Bella & Gigi Hadid, and Paris Hilton. Here, privacy is a cherished element, carefully woven into the fabric of the town to respect the seclusion sought by high-profile visitors, ensuring a serene mountain escape for those who crave it.


The town’s cosmopolitan ambiance is enhanced by upscale dining and exclusive entertainment options that cater to the refined tastes of its discerning guests. As Aspen hosts A-list events, such as the Aspen Food & Wine Classic and the Aspen Music Festival, its cultural prominence reaches new heights, solidifying its status as a hub where celebrities and influencers converge for a sophisticated and memorable experience in the heart of the Rockies.


If you want to live a super-luxurious experience worthy of a Hollywood star, we recommend staying at The Little Nell hotel, the most renowned luxury hotel in the area.

Picture Credits to: Page Six

4. Courchevel, France

- Hôtel Barrière Les Neiges, L'Apogée Courchevel (Oetker Collection), Les Airelles Courchevel Hotel de Charme, and Cheval Blanc Courchevel

Courchevel stands as a premier winter destination, with a plenty of five-star hotels and Michelin-starred restaurants, it’s no wonder that Courchevel in the French Alps is a renowned celebrity haunt where it’s almost become a cliche to say that it has become ‘one of the most coveted playgrounds  for the rich and famous.


Located at the French Alps, its allure lies in a perfect blend of opulent amenities, pristine slopes, and an exclusive ambiance. Frequented by celebrities such as Elsa Pataky, Chris Hemsworth, Tiffany Trump, David and Victoria Beckham, Gerard Depardieu, George Clooney and Ewan McGregor, Courchevel offers a haven where A-listers revel in the perfect alchemy of luxurious accommodations and world-class skiing.


For those seeking the epitome of superlative luxury, Courchevel boasts an array of distinguished hotels, including Hôtel Barrière Les Neiges, L’Apogée Courchevel (Oetker Collection), Les Airelles Courchevel Hotel de Charme, and Cheval Blanc Courchevel.


These establishments stand as the crème de la crème, ensuring a unique ski getaway marked by unparalleled comfort and sophistication. These hotels elevate the Courchevel experience, making it not only a skiing haven but a destination synonymous with refined elegance and exclusive indulgence.

first class ski hotels destinations
Credits to: Newporthome

5. Gstaad, Switzerland

- Gstaad Palace, Grand Hotel Bellevue

Among the glamorous ski getaways beloved by celebrities, Gstaad shines like a jewel in the crown of alpine allure. However, Gstaad is not merely a destination; it is a cinematic experience.


The charm of Gstaad extends far beyond the ski trails, unveiling a world of opulence with its exclusive boutiques, Michelin-starred culinary delights, and a cultural scene that dances to its own enchanting rhythm. This symphony of luxury paints Gstaad as the destination of choice for those in pursuit of more than a ski holiday – an immersive sojourn amidst sophistication and refinement.


Celebrities like Madonna, Demi Moore, Matt Damon, Sophia Loren, and Liz Taylor have enjoyed its slopes, transforming Gstaad into a haven where stars converge for a winter spectacle that transcends the ordinary.


If your destination of choice is Gstaad, you should undoubtedly experience staying at Gstaad Palace or Grand Hotel Bellevue. These establishments stand tall as the epitome of opulent accommodations, observing not only the artistry of skiing but also the glamorous symphony that unfolds in their luxurious confines.

Credits to: 20 Min

6. Kitzbühel , Austria

- Relais & Châteaux Hotel Tennerhof, A-ROSA Resort Kitzbuehel, Hotel Weisses Rössl Kitzbühel

Set amidst the snow-draped peaks of the Austrian Alps, Kitzbühel stands as a magnetic winter refuge, captivating the attention of those seeking a classical extraordinary escape frequently chosen by celebrities like Arnold Schwarzenegger and Prince Albert of Monaco for their winter escapes.


Beyond its renowned Hahnenkamm racecourse, Kitzbühel weaves a tale of exclusivity, blending charming cobblestone streets with upscale amenities that beckon those with a penchant for refined indulgence.


Since the accommodation options are extensive and sometimes choosing between them can be challenging, if you stay at the exquisite Relais & Châteaux Hotel Tennerhof, A-ROSA Resort Kitzbuehel, or Hotel Weisses Rössl Kitzbühel, we guarantee that you will enjoy the finest stay, location, and will want to repeat the following year!

Credits to: Essentially Sports

7. St. Moritz

- Badrutt's Palace Hotel

Why does St. Moritz attract so many billionaires, celebrities, and the wealthy? The history behind St. Moritz cannot be overlooked. It gained worldwide recognition for having some of the best world-class skiing slopes, popularized modern winter sports like ice cricket and snow polo, hosted the Winter Olympics twice, and even served as a location for two James Bond films.


It’s not surprising that over the years, it has drawn a high-wealth audience, from billionaires and royalty to the most renowned celebrities who have created a champagne and caviar lifestyle that the glitterati flock to every winter. The list of these individuals is endless, but some who have frequented the area include Robbie Williams, Claudia Schiffer, George Clooney, Alfred Hitchcock, John Travolta, Robert De Niro, Naomi Campbell, Kate Moss,  and the Swedish Royal Family, among many others.


If it’s your first time traveling to St. Moritz and you want to immerse yourself in this distinguished atmosphere, surrounded by the world’s most select audience, we recommend opting for the most exclusive hotel in St. Moritz, the Badrutt’s Palace Hotel. The most opulent location in the town with a renowned history, as well as being one of the most distinctive landmarks of St. Moritz, thanks to its famous tower.

first class ski hotels destinations
Credits to: Medium

In the embrace of exclusive ski havens, where luxury and celebrity meet pristine slopes, our winter journey concludes here. Dreaming of a distinctive and personalized ski getaway? Get in touch with us, and let us fashion the ultimate winter experience with your preferences in mind.

Let us design the perfect ski getaway for you

Get in contact now!

¡Don’t forget that our travel designers are at your disposal to prepare your trip in complete serenity, book in the best restaurants, live unique experiences or have priority access to the most exclusive sports and musical events!

Discover our new App!

All in one place

our new App!

All in one place